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// Mestre, Venice - Italy

// Experience Designer - Since 2014

Shaping
Experiences
People Feel.

I'm Daniele Scanferlato - I design digital products, systems, and brands that are clear, intuitive, and built to last.

Contact me // Mestre, Venice, IT
Project preview
Project preview
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01

Selected Works

02

About me

Daniele Scanferlato
Daniele Scanferlato
Experience Designer
Mestre, Venice - Italy

Experience Designer with 10+ years of experience designing digital products. I co-founded and designed a product now distributed by Pirelli.

I act as a bridge between business, design and development: I follow the product end-to-end, from first idea to release, and I make decisions based on data, not taste.

I know developers' constraints and timelines, so I can set priorities and reduce the risk of building the wrong thing. My job is to simplify: I turn complex flows and difficult technologies into experiences anyone can understand, also designed to meet WCAG accessibility standards.

I've worked both in startups and in large structured companies, combining artistic sensibility with a rigorous method.

Download CV (EN) ↓ Download CV (IT) ↓
10+
Years of experience
1
Co-founded startup
5+
Industries touched
1
Successful Kickstarter
Experience
2019 - 2026
Product & Experience Designer
Ecosteer · Bolzano (fully remote)
  • Sole designer of the company for 6 years, with end-to-end ownership of the product, from first idea to release.
  • I made a complex patented technology understandable to anyone (a necessary step to give it value on the market) by building frontend, demo interfaces, brand and educational material from scratch.
  • I designed the platform based on an air quality detector that, put in the hands of a real group of users, made it possible to validate the market in support of international patents and strategic partnerships.
  • AI-first process: LLMs for specs and edge cases upfront, then Figma, Cursor and Claude Code to bring concepts to prototypes and frontend components.
Referenced by Elena Pasquali - CEO & Co-Founder
ProductUX/UIIoTInnovationDesign SystemFrontend
2017 - 2019
Product Designer
Sipa S.p.A. · H-Farm, Treviso
  • In a 3-person agile team inside H-Farm, I guided a multinational company toward Industry 4.0 by teaching it to work in Scrum: backlog, priorities, metrics and business impact decided together with devs and stakeholders.
  • I designed and shipped to production a Digital Twin platform for beverage packaging that makes production data readable in real time for technical and non-technical operators, redesigning the data-viz after usability tests on the factory floor.
  • The adoption of the agile method allowed the company to build its own machinery for plastic bottles with shorter lead times and greater efficiency.
Referenced by Enrico Gribaudo - General Manager
ProductUX/UIIndustry 4.0Scrum AgileData-Visualization
2015 - 2017
Visual, Experience Designer & Partner
Brain srl · Padua
  • Co-founder of a proprietary B2C product for smart on-track telemetry: total ownership from day one, from metrics to visualization, down to the physical device and the brand.
  • I designed the mobile app that translated the device's raw data into readable information for professional and amateur riders, validating the critical screens with real on-track tests.
  • I conceived and won a Kickstarter campaign, bringing to market a device of our own conception, design and development, today distributed by Pirelli.
  • Partnerships with Fondazione Simoncelli, SpeedUp (Moto2 team) and Intel; testimonials such as Sam Lowes, Marco Melandri, Simone Corsi and Aldo Drudi.
ProductUX/UIBrandingStartupKickstarterPirelli
2014 - 2015
Visual & Interface Designer
WearIT srl - M31 Group · Padua
  • The start of my UX/UI journey: I designed the interface and usability of one of the first sportwatches on the Italian market.
  • I solved the constraints of a 1.2" display and a gesture-only input by working closely with the hardware and firmware teams.
WearableUX/UIInnovation
2013 - 2014
Visual Designer
Venicemarathon Club · Mestre (Venice)
  • I led the visual strategy and communication of three large-scale sporting events: the Venicemarathon (16,000 participants), the Jesolo half marathon and the Corri Mestre 10km (6,000 participants each).
  • I created graphics broadcast on Rai 1, meeting the requirements of a national TV production.
VisualBrandingEvents
2011 - 2012
Graphic Designer & Junior Marketing Account
Quintegia srl · Treviso
  • Visual design for B2B automotive trade events.
  • I created the brand and materials for Automotive Dealer Day, one of the main B2B events in the Italian automotive industry.
VisualBrandingB2B Events
2008 - 2011
Bachelor's Degree in Graphic Design and Multimedia Communication
IUSVE - Mestre (Venice)
  • Graduated with 100/110. Foundation in visual communication, multimedia design and graphic systems.
EducationDesignMultimedia
03

Skills

Design & Research skills
Design Systems & Prototyping
Figma · Claude AI · ChatGPT
Vector Design & Photo Retouching
Adobe Illustrator · Photoshop
Frontend Development Collaboration
HTML & CSS
Documents, Spreadsheets & Presentations
Word · Excel · PowerPoint
Business skills
Full-Context Profile
Bridge between business, design and development
Cross-industry experience
I adapt quickly to any context
Seniority with judgment and product thinking
Not just artifact creation
Founder mindset
Proven proactivity and problem solving
Tools
Figma
Figma
UI design, prototyping
Claude AI
Claude AI
Research, ideas, testing
ChatGPT
ChatGPT
Copy, drafts, summaries
Nano Banana
Nano Banana
Image generation
Cursor
Cursor
Web development
Adobe Illustrator
Adobe Illustrator
Vector elements
Adobe Photoshop
Adobe Photoshop
Photo retouching
Affinity
Affinity
Vector, photo, layout
Microsoft Office
Microsoft Office
Word, Excel, PowerPoint
Apple iWork
Apple iWork
Pages, Numbers, Keynote
Languages
Italy
Italian
Native
United Kingdom
English
Professional working
Spain
Spanish
Elementary
04

Design Pills

Ch. 01
Designing Experiences: the real role of User Research, UX and Interaction Design.
In the world of digital design, UX, user research, and interaction design are often used as if they were synonyms.
 Ch. 02
Atomic Design: a modular approach to interface design.
In recent years, web design has shifted from focusing on individual pages to building true systems of reusable components.
 Ch. 03
What it really means to be a Senior UX/UI Designer.
In the world of digital design, the term "Senior" is often associated with years of experience. It's a convenient shortcut, but a misleading one.
 Ch. 04
Choosing the Right AI. How to Use Artificial Intelligence Without Getting Lost in the Noise.
AI isn't one tool - it's a constellation of technologies. The value depends on knowing which one to use for each task.
 Ch. 05
The 13 Claude Skills to Use if You Are an Experience Designer.
From discovery to validation: 13 Claude Skills to structure your design workflow without restarting context every session.
 Ch. 06
What product design is. The product designer's role, process, and tools in 2026.
Everyone uses the title, few define it the same way. What the role really covers, how the process works, and how AI is changing it.